Cookie Policy
Atlas Hire Drive Ltd
Last updated: 21 May 2026
This Cookie Policy explains how Atlas Hire Drive Ltd (“Atlas”, “we”, “us”, “our”) uses cookies and similar technologies on atlashiredrive.co.uk. It should be read alongside our Privacy Policy.
What are cookies?
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work, work better, and provide information to the site owner. Similar technologies — local storage, session storage, pixels and tags — work in comparable ways and are covered by this policy.
How we use cookies
We use cookies for three purposes:
- To make the site work — for example, remembering your place in a quote or booking flow, or keeping you logged in to your customer dashboard.
- To understand how the site is used — measuring page views, traffic sources and broad user behaviour so we can improve it.
- To measure the effectiveness of our advertising — so we can see whether the people who click our ads go on to request a quote.
We do not use cookies to build advertising profiles about you, and we do not sell data collected through cookies to third parties.
Your choices
When you first visit our site, you’ll see a cookie banner asking which non-essential cookies you’re happy for us to use. You can accept all, reject all, or pick by category.
You can change your choices at any time by clicking Cookie Settings in the footer of any page.
Until you give permission, we set analytics and advertising cookies to denied by default using Google’s Consent Mode v2 — this means we receive only anonymous, non-identifying signals from Google services for any pages you view before consenting.
You can also block or delete cookies directly in your browser:
Blocking essential cookies may stop parts of the site working properly — for example, the quote and booking forms.
The cookies we use
Strictly necessary
These cookies are required for the site to function and do not need your consent.
| Cookie | Set by | Purpose | Expires |
|---|---|---|---|
cc_cookie |
Atlas (vanilla-cookieconsent) | Records your cookie choices so we don’t ask again | 6 months |
PHPSESSID |
Atlas (WordPress) | Maintains your session during a quote or booking | Session |
wordpress_*, wp-settings-* |
Atlas (WordPress) | Keeps you signed in to the customer dashboard (only set if you log in) | Session / 1 year |
wp_lang |
Atlas (WordPress) | Remembers language preference | 1 year |
Analytics
We only set these if you accept analytics cookies. They help us understand how the site is used.
| Cookie | Set by | Purpose | Expires |
|---|---|---|---|
_ga |
Google Analytics 4 | Distinguishes unique visitors | 2 years |
_ga_JBYWD8CSS6 |
Google Analytics 4 | Maintains session state for our GA4 property | 2 years |
Data collected by Google Analytics is processed by Google in line with their privacy policy. IP addresses are truncated before storage.
Advertising
We only set these if you accept advertising cookies. They help us measure the performance of our advertising campaigns.
| Cookie | Set by | Purpose | Expires |
|---|---|---|---|
_gcl_au |
Google Ads | Attributes quote requests to ad clicks (conversion linker) | 90 days |
_gcl_aw, _gcl_gb |
Google Ads | Conversion attribution across Google ad products | 90 days |
Preferences
We only set these if you accept preference cookies. They remember choices you’ve made, such as form inputs or display preferences.
We do not currently use any cookies in this category, but the option is included so that you can keep them disabled if we add any in future.
Embedded content
Some pages embed video from YouTube. If you play a video, YouTube may set cookies on your device (YSC, VISITOR_INFO1_LIVE, PREF, __Secure-YEC and similar). These are governed by Google’s privacy policy.
Tag management
We use Google Tag Manager (container GTM-NL8WJSF4) to manage when third-party tags load. Google Tag Manager itself does not set cookies on your device. It loads the tags listed in the tables above based on your consent choices.
Third-party cookies
The tables above name the third parties that set cookies through our site. We don’t control these cookies — they’re set by the third party — but we control whether they’re allowed to load, based on your consent.
| Third party | Purpose | More information |
|---|---|---|
| Google Analytics | Site analytics | Google Privacy Policy · Opt-out browser add-on |
| Google Ads | Advertising measurement | Google Privacy Policy |
| YouTube (Google) | Embedded video playback | Google Privacy Policy |
Changes to this policy
We may update this Cookie Policy from time to time. The “Last updated” date at the top of the page tells you when it was last revised. Material changes will be notified through the cookie banner.
Contact
If you have any questions about this Cookie Policy, contact us:
Atlas Hire Drive Ltd
104 Hydepark Street, Glasgow, G3 8BW
info@atlashiredrive.co.uk